Good Finds

It’s the Saturday markets for the internet.

Is slow better?

As Australia’s most progressive bank, ING wondered what would happen if instead of feeding the wheel of commerce, what if we slowed it down a little? Could we find a more sustainable model?

Good Finds is an experimental Digital marketplace that’s only open on Saturdays and features small sustainable Aussie businesses in a world that more resembles the slow-commerce landscape of a farmers market.

It’s the world’s first slow-commerce platform. And it was built from the ground up to support Aussie social enterprises.

Aussies browsed 11.7 stalls on average.

12 new stalls each Saturday.

Customers spent 200% longer browsing than other ecommerce sites.

“Imagine the impact if we all bought one thing from a social enterprise”

Melanie Evans – CEO, ING Australia